The Many Benefits Of A Free Offer
There are many benefits of a free offer. By "free offer" I mean something that you, the website owner and photographer, provides to website visitors for free to download. The…
There are many benefits of a free offer. By "free offer" I mean something that you, the website owner and photographer, provides to website visitors for free to download. The…
I was recently introduced to an amazing online education resource created by Jerry Ghionis. If you do not know who Jerry Ghionis is please first read up on him. To…
I get a lot of emails from photographers wondering what is “wrong” with their business: business is down it’s harder to book and keep weddings people are spending less potential…
What kind of photography do you do? Mainly wedding photography, I would do just that! Story behind this image: The Bride (in black) is the woman in center and i…
Thanks to my friend Mike, I have a great tip to share with Photocrati users and readers. One year after shooting a wedding, Mike posts on his Facebook page a…
What kind of photography do you do? We are best known for our Weddings, especially for Engagements and our Romantic Style, but we also do Pinup and Boudoir and Family…
Trying to decide which metering mode to use when photographing a wedding is a bit of a pain. It doesn’t help that there are four different modes to choose from, each with an icon that you need a Rosetta Stone to decipher. Last night I took some photographs that will hopefully shed a little light on the modes I use most: Evaluative (Matrix) and Center Weighted Average.
Evaluative meter mode is the most sophisticated meter mode in the camera. The meter reads the entire scene and then, get this, tries to figure out what you’re taking a picture of. The software has thousands of sample readings from different scenarios in its memory. It compares the readings from your image against the database. So, if the software “sees” all dark on the bottom and all light on the top it thinks, “Must be a landscape!” and alters the exposure a little. Dark in the middle and light all around the outside “Portrait!” Adjust, adjust, adjust …
Here’s another cool thing about Evaluative metering: It’s the only mode that takes into account what the camera is actually focusing on. The meter reads the entire scene but pays special attention to the focus points when determining exposure. This is way cool. If you are taking a portrait and you put the focusing point on the subjects face, the camera will give added consideration to the face when determining exposure. Perfect!