When writing compelling copy for your photography site, there are several things you are going to need to consider We can break this down into two main categories: a style template and a style guide.
As someone who has watched the small businesses pushing bars and turning into brands through the internet, I know the power internet offers to companies. But that online success has…
Recently a bride was highly disappointed in her Polaroid digital camera used during her honeymoon. In fact, her story and sample photos made it into a DailyMail piece. With that news…
Stellar is an app for mobile devices which let photographers create photo stories, with text and video. I am using Stellar to share some of my travels and photo projects.…
A really interesting topic came up in a Facebook group that I thought was well worth sharing with Photocrati customers. The question was basically asking how to market a business…
There are many benefits of a free offer. By "free offer" I mean something that you, the website owner and photographer, provides to website visitors for free to download. The…
Bryan Caporicci from Sprouting Photographer and Skip Cohen from SCU have come together for a new podcast series over at Sprouting Photographer. You may recall a mention of Bryan from…
Our friend Bryan Caporicci has published a series of amazing articles for photographers on his website Sprouting Photographer. Each article talks about some aspects of a photography business that can…
Local citations is a term used to describe signals on local listings showing that a business is legitimate and trustworthy. As you can see in the screenshot, the local results…
Marketing and storytelling are one in the same. The photographer's about page is often overlooked when writing great content. So today I want to share some simple things to do…